Do you wonder if your marketing strategy generates the best results?
Are you clear which markets to be in, and which ones not to be in?
In my experience, too many companies feel they have tried a variety of marketing activities and been unclear or even unhappy with results. Frequently marketing is reduced to a series of tactical tools, such as advertising, social media, or direct mail, with no clear plan.
Strategic services:
- Marketing audit and assessment
- Market feasibility study
- Strategic marketing plan
- Measurement and review
Effective strategic marketing will drive your business goals. As in top level sport, winning in business needs a clear strategy and plan of action.
I can help you establish a clear marketing strategy. Together we will evaluate where your business is at and what is it seeking to achieve. By taking a customer-oriented snap-shot of what it is like doing business with you, we will establish where your main focus of marketing strategy needs to be.
Having a structured plan helps you take better control of your marketing. Setting priorities enables you to do things in the right order. So that when you do spend money on promotional campaigns, you can be confident your budget is working its hardest to achieve your goals and avoiding costly mistakes.
Strategic marketing starts with putting all the basics in place. From good foundations you can build a stronger business. And get some sleep at night.
Contact me for a chat about marketing strategically.
I will help you to: