Pay on Demand boating – webinar for sailing clubs
Live Webinar 7pm, Wednesday 7th November 2018
Hear how other sailing clubs have launched Pay on Demand boating.
Following the previous Future of Sailing Webinar, the RYA are running a series of themed webinars this winter to explore some of the key issues facing sailing clubs.
We will kick off with the topic of Pay on Demand boating, to encourage more members on the water, and enable people who may not own a boat to be able to get afloat, easily and with considerably lower costs than owning a boat.
Matthew Sheahan, respected journalist and World Sailing TV’s editor, will host the webinar with short presentations and a Q&A session from a selection of UK sailing clubs that have launched pay on demand schemes. They will share their insights on their challenges and successes, with the wider sailing club community and watersports sector.
This is a timely topic for many sailing clubs. With concerns over falling memberships, the UK wide drop in sailing participation by 16-34 year olds, and the move of the Millennial, and younger generations away from ownership of capital assets (houses, cars, boats), membership clubs are needing to respond, and quickly.
There are many more opportunities for people to participate in multiple activities. And the research evidence shows that the a considerable trend with the younger generations is a propensity to pay for shorter, occasional experiences in preference to doing one thing, such as owning a boat and sailing every weekend.
In addition to the Clubs insights, the webinar panel includes Alistair Dickson, RYA Director of Sport Development, Liz Rushall author of the British Marine Futures report, Mark Jardine, editor of Y&Y online and Tony Bishop Club Secretary of Queen Mary SC and co-founder of Barts Bash.
The webinar will last 1 hour with opportunities to ask questions and interact with the panel.
It will be recorded, so if you can’t attend it will be available to view afterwards, and the link will be forwarded to all subscribers.