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Liz Rushall Speaks At Southampton Boat Show

The future of UK sailing article and interview with Yachting Monthly

The topic of the Future of Sailing and Pay as You go Sailing made it to the Southampton Boat Show today.

Having been involved in writing the feature on The Future of UK Sailing in this October’s issue of Yachting Monthly, we had the opportunity to discuss the topic on stage at the Show. The article is well worth a read to understand the background of how social and consumer changes will change participation in sailing.  Here’s a quick intro to the article from Theo Stocker, the Editor.

One of the key challenges is to reduce the number of barriers potentially preventing people getting afloat, such as having to own a boat, join a club etc. Hence, Yachting Monthly also covers the topic of ‘Instant Sailing’ and making it easier to get afloat.

Here’s the video interview after we did the stage piece. Click on the bottom right of the screen for sound.

Jo caught up with Theo Stocker, sailor, writer and editor of boaters essential read Yachting Monthly and Liz Rushall, from Rushall Marketing yesterday as they discussed the future of yachting with “Pay as you go” giving instant access to the sport and how it’s key to offer flexibility to future generations #JustAddWater #TYMSBS18 www.southamptonboatshow.com 🌊⚓️⛴

Posted by Southampton Boat Show on Wednesday, September 19, 2018

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